Over the last several weeks I have met with a number of CEOs and Business Owners. In EVERY conversation, business development and sales generation has surfaced as a primary focus. It is a rarity to meet an executive who does NOT want to increase their customer base.
How then can executives and sales professionals proactively attract new business? Here are a few thoughts.
Singles are More Important than Home Runs – An often overused metaphor, but if every ...Continue Reading →